News In Brief Sensitive data is being shared to ChatGPT every hour of the working day, finds Netskope research
News In Brief WARC's 2023 Consumer Trends report explores key issues influencing consumer purchase decisions across brands and categories
News In Brief The Good Report celebrates the best campaigns of 2022 for social and environmental responsibility
News In Brief Publicis Groupe, ‿ and us, Sweetwater MEA among the tops in Dubai Lynx first annual Creativity Report
News In Brief Search advertising, forecast to be worth $350.4bn in 2023, is set for unprecedented disruption from retail media, social media and AI Retail media – encompassing Amazon, Walmart, Alibaba and others – is set to draw over a quarter ($93.8bn) of all...
Digital Online video emerges as an effective format in an evolving media landscape A TikTok and WARC report: When entertainment meets effectiveness - a guide to maximising impact
Events/Awards The world's most awarded campaigns and companies for creativity revealed in WARC Rankings 2023: Creative 100
Events/Awards WARC Awards for MENA Strategy 2022 - Insights uncovered Innovative media executions, co-created brand stories and nostalgia are the driving force for effective marketing in MENA