News In Brief Publicis Groupe, ‿ and us, Sweetwater MEA among the tops in Dubai Lynx first annual Creativity Report
News In Brief Publicis Groupe Middle East launches a region-first programme targeting retired professionals
Events/Awards 2023 Dubai Lynx winners revealed - Publicis Groupe makes a great performance Dubai Lynx, MENA’s Festival and Awards for creative excellence in branded communications, has revealed this year’s winners at the live...
Ads of the Week Orange offers gamers the possibility to wear their African & Middle Eastern culture with #MaxYourIdentity Orange and Publicis Conseil launched 'Cultural Avatars #MaxYourIdentity', so the gamers who want to represent their skins from their various...
Advertising Greenpeace introduces ArzePay, a payment solution that helps prevent cedar trees' extinction ArzePay is a new initiative created by Digitas in partnership with Greenpeace Lebanon to save the Arze, the tree symbol...
Ads of the Week An exquisite new campaign from Publicis Luxe for Cartier with Rami Malek, Catherine Deneuve and Guy Ritchie
Advertising Publicis Foundation launches Working With Cancer, first cross-industry coalition to erase the stigma of cancer in the workplace
Advertising Saudi Arabia’s gold rush As Saudi Arabia opens up to the world and pushes ahead with its giga-projects, a gold rush is under way...
Ads of the Week Home Centre launches a meaningful initiative, 'The Homecoming', through a moving short film Here is a love story, a story about a couple falling in love and the ups and downs that come...