Industry Talk Nida’ al Watan, a new daily for Lebanon A new national daily newspaper is set to launch in Lebanon, but is there a market for it and can...
Industry Talk ‘The future of TV is Addressable’ Traditional television is thriving but it will have to become more personalised and more interactive if it is to prosper...
Industry Talk Kuwait Press: the crossing of an editorial red line Newspapers in Kuwait have joined forces to deny editorial coverage to companies that do not advertise. Has a dangerous precedent...
Industry Talk The Evolution of Lebanon’s Foreign-Speaking FM Radio in the Digital Era Many people feared that the advent of streaming services and music curation platforms would make it hard for radio to...
Industry Talk Who audits the auditor? As the thirst for media audits increases, how can the industry ensure that global standards of best practice are upheld...
Industry Talk Media Transparency in Murky Waters With print audits being cancelled and TV people meters no longer operating, is transparency within traditional media a pipe dream?
Industry Talk Where now for MBC? With uncertainty surrounding the ownership of MBC and its relationship with the Choueiri Group, could this be the beginning of...
Events/Awards Hia Magazine's website shines for the third time at WAN-IFRA Middle East Digital Media Awards 2018 The website of Arabic magazine Hia has won for the third consecutive year the "Best Lifestyle, Sports, Entertainment Website or...
Digital Is Google a force for good? Google stands accused of abusing its near-monopoly in online search, avoiding corporate tax, and of not doing enough to combat...
Digital Innovative digital formats to drive global ad growth to 2019 Social media in-feed ads, online video and other digital formats such as paid content and native advertising are leading the...
Advertising Ahmad Sabra: ‘We are looking for partners, not clients’ With media buying and planning as its backbone, Garage 366 is a rarity in a media scene dominated by behemoths
Events/Awards WARC Media Awards 2017 open for entries WARC, the global marketing intelligence service, has launched the WARC Media Awards 2017, an international competition rewarding communications planning which...
Industry Talk The Survival of the Fittest Era Faysal Zok Managing Director Initiative KSA draws a bitter picture of the ad business, which he believes is in a...
Digital Media, Traditional vs. Digital Shadi Abdulhadi, Founder and CEO of Boopin, an interactive full-fledged digital service agency, reflects on the advantages both traditional and...
Events/Awards ARIJ Holds its 9th Annual Conference Arabic Reporters for Investigative Journalism (ARIJ) held its 9th annual conference from the 1st till the 3rd of December 2016...