Free Talk Fouad Abdel Malak: A Creative with a Voracious Appetite Fouad Abdel Malak, Executive Creative Director TBWA\RAAD talks inspiration, agency life, photography and all that makes him tick. Get a...
Advertising Egypt adland: Back in business Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So...
Ads of the Week Meeza & ABTBWA to turn the Egyptian society into a cashless one In light of Egypt's efforts to develop electronic payment system, Egypt's new national debit card Meeza, rolled out a massive...
Ads of the Week TBWARAAD calls Lebanese people abroad to come home for the holidays TBWARAAD launched a new campaign in support of Lebanon, with a special message addressed to holders of the Lebanese citizenship...
Ads of the Week A call for unity and collaboration…In defense of Lebanon On the occasion of Lebanon’s 76th Independence Day, the Lebanese Army chose to address Lebanese citizens with a call for...
Advertising Ramzi Raad: Get Up and Let Us Count Our Blessings Ramzi Raad, Group Chairman TBWA/Raad wants us to rejoice over the fact that we are living in a free country,...
Events/Awards TBWARAAD reinstates faith in Lebanon, relocating its offices to the heart of Beirut TBWARAAD has celebrated the inauguration of its new offices located in Saifi, at the heart of Beirut’s Central District.
Ads of the Week 'Start Something', The Call to Action Careem Brought to Life in Its Latest Global Campaign Careem has launched a global campaign that communicates its new positioning and reinforces its brand purpose, with an empowering message:...
Industry Talk Georges Kyrillos' take on Fresh Graduates in the Workplace Being a player in the industry and a university instructor, i.e., living in both the real and the academic worlds...
Free Talk Georges Kyrillos, A Creative Director Who’s Yet to Use His Swiss Knife Georges Kyrillos has left Impact BBDO less than a year ago to join the creative ranks of TBWA\Raad in Beirut....
Events/Awards Down and out in Cannes An historic grand prix for Impact BBDO can’t hide the fact that this was the worst Cannes Lions in years...
Ads of the Week The ‘Thank You Russia’ Campaign Takes Lebanon by Surprise In a world where politics dictate almost everything we know, TBWARaad Beirut decided to play on that chord and benefit...
Advertising Advertising Culture Club Culture is back in vogue as advertising agencies and brands seek to reconnect with humanity
Advertising Reda Raad: 'We are concentrating on what we can influence' The chief executive of TBWARaad, Reda Raad, believes a corner was turned in 2018 and that Dubai is once again...
Events/Awards Walid Kanaan: ‘We will keep pushing onward and upward’ Walid Kanaan, Chief Creative Officer TBWARAAD, answers our questions with regard to this years' Dubai Lynx edition.
