Digital Trends to look out for in 2019 It’s tough enough for brands to keep track of the big emerging tech and innovation trends but 2019 is likely...
Advertising Is it the end of the line for Lebanon’s advertising industry? Lebanon has been decreasing in importance as a market for years. As its economic woes continue, what is stopping it...
Advertising Winning the war for talent will take more than mere words 'In truth, it’s hard to find good people these days. People who understand the importance of critical thought, who have...
Digital Adapting brands to the digital age Today’s digital-mania has turned traditional marketing and branding strategies on their heads. But, what does it mean to be a...
Events/Awards Grey Doha scoops three awards at the Lisbon International Advertising Festival Reaping the rewards of its effective Public Relations strategies in Qatar, Grey Doha has grabbed three prestigious awards at the...
Advertising 2017, a Greyt Year for Grey Doha Says Krikor Khatchikian Krikor Khatchikian, Grey Doha, General Manager, highlights the achievements his agency has accomplished in 2017 and shares the priorities set...
Advertising Advertising’s Catch 22 - POV by Nadim Khoury Nadim Khoury, Chief Executive Officer at Grey MENA, sums up the current state of affairs of an advertising industry trapped...
Advertising Lebanon’s Advertising Cold War Surrounded by political instability and financial crisis and shaken by technological innovation, Lebanon’s advertising industry is struggling to come to...
Ads of the Week Raffaello Middle East launches a genuine love story from the region. In a new campaign created by Grey MENA, the white chocolate praline from Ferrero becomes a conduit to love, asking...
Free Talk Dubai, at a Creative Tipping Point: an Interview with Mike Shackle Mike Shackle, chief creative officer, Grey MENA, loves everything about Dubai – the ambition, the positivity, the vision. In the...
Industry Talk Don’t Throw the Baby out with the Bathwater For an increasing number of advertisers, a physical presence in markets has become a luxury that can no longer be...
Events/Awards Two Winners from the Middle East at LIAF Two agencies from the Middle East managed to show their creative muscles at the first edition of Lisbon International Advertising...
Industry Talk An Agency Will Live and Die by its Culture Nadim Khoury, Chief Operating Officer, Grey Group MENA discusses the importance of an open culture within an agency, which he...
Free Talk Ivan Rios: a rollercoaster's journey Falling in love with the world of advertising for this associate creative director at Grey Group came by way of...
Industry Talk PR’s Role in content creation ArabAd talks to Denise Yammine, PR Group Account Director, Grey Doha about the transformational role the PR industry finds itself...
