News In Brief Football fans in MENA agree that short-form videos build a sense of community, report finds
Digital/Tech Regional creator economy expected to rise in popularity as Arab youth flood video social entertainment platforms
News In Brief Augustus Media and Zee Entertainment partner with Weyyak for its new Smashi TV content offering
Ads of the Week Yas Island ‘flips the script’ on summer ad campaigns with Toy Talks video series Innovative campaign concept cuts through the clutter to drive massive interest to Yas Island’s summer offer