Technology

News In Brief

WPP partners with NVIDIA to build generative AI-enabled content engine for digital advertising

29-May-2023

News In Brief

Seedtag launches industry first generative AI capability for contextual dynamic creatives

16-May-2023

News In Brief

AppsFlyer unveils measurement, analytics and data clean room support for ChatGPT plugins

9-May-2023

News In Brief

Bayt.com adopts AI to enhance candidate evaluation process

5-May-2023

News In Brief

Deloitte reveals Technology FAST 50 rankings

29-Apr-2023

News In Brief

Snap launches ARES to bring the power of its augmented reality to businesses

27-Mar-2023

News In Brief

MBRSG launches major report on advancing AI impact on the digital economy in Dubai

21-Mar-2023

News In Brief

Communication experts share actionable insights into immersive marketing at MENA Effie TLP

16-Mar-2023

Digital/Tech

Marketing in an AI-driven world

Neel Pandya, Pixis 15-Mar-2023

News In Brief

Dentsu MENA ‘Now To Next’ Riyadh event designed to help brands navigate business transformation

9-Mar-2023

News In Brief

42 Abu Dhabi hosts AI workshop with over 1000 virtual attendees

7-Mar-2023

Digital/Tech

Five reasons why ChatGPT is not a silver bullet for marketing

Laura K. Inamedinova, LKI Consulting 6-Mar-2023

Branding

Nokia goes through a major rebrand

ArabAd's staff 26-Feb-2023

Digital/Tech

Sony MEA identifies key trends set to dominate the digital landscape in 2023

20-Feb-2023

Advertising

HungerStation and Wunderman Thompson introduce powerful tool to help people order food

7-Feb-2023