Digital Rocket Fuel Talks Artificial Intelligence Artificial Intelligence and Big Data lie at the heart of the programmatic revolution, which is in turn reshaping the online...
Digital Daniel Young: Programmatic, a Gateway for Creativity Originally from New Zealand, Daniel Young has been working in the UAE since Feb 2015. Prior to joining the Choueiry...
Advertising Mike Shackle: Building Promise on the ‘What If’ Premise ArabAd had a lengthy and exclusive interview with Mike Shackle, Grey’s newly-appointed chief creative officer for the MENA region, about...
Art & Design Saad Salloum: The Jack of all Trades Talks Photography Lebanese-born Saad Salloum (aka SkyLinkd) is a Jack of all Trades, master of most who has been dabbling in the...
Advertising Alex Brunori: Integrated is the Best Way to Do Modern Communication With 17 years experience in global integrated communication, having worked in Europe and in the Middle East for Publicis, McCann,...
Branding The Importance of Play Transforming the Consumer Experience Fitch, a leading global retail and brand consultancy, transforms and accelerates business success by combining the physical human and digital...
Art & Design Lara Zankoul, A Natural Born Artist Lebanese photographer Lara Zankoul is a natural-born artist. Her compositions are contemporary fairy tales, which explore the charm and mystery...
Digital Diwanee Strikes a Unique Partnership ArabAd brings you an exclusive interview with Tarek Homsi, General Manager of Diwanee, one of the leading digital publishers in...
Digital WetPaint: Navigating a Sea of Code ArabAd met with key executives at digital company WetPaint to discuss the services and solutions they are providing for their...
Industry Talk Building a Modern Future ArabAd caught up with Georges Chehwan, Chairman of Plus Holding to discuss the current state of Lebanon’s real estate industry...
Advertising La Tete dans les Etoiles et les Pieds sur Terre After being appointed as MD for Leo Burnett Beirut, ArabAd talked to Nada Abi Saleh to learn more about her...
Advertising The Future of Advertising According to Anselmo Ramos He is one of the world’s most successful creatives at the moment. The Executive Creative Director of Ogilvy & Mather...
Advertising The Future of Advertising According to John Mescall The Executive Creative Director of McCann Australia has more than thirty Lions in his trophy cabinet. He is also the...
Industry Talk Green Marketing Pioneer Jacquelyn Ottman Talks to ArabAd Green has gone mainstream. What used to be a fringe market that appealed to a faction of eco-hippies is now...
Free Talk Rafic Tamba: Silent on Set So long as choice exists, resolving business matters creatively becomes Rafic Tamba, VIP Film Executive Producer’s main reason for being....