Free Talk Nourhan Moaz: ‘I am curious; I hate judgments; I fear the unknown’ Nourhan Moaz is a creative director at FP7 McCann Cairo. Join her in her abstract rambles, as she muses on...
Advertising Danielle Guirguis on the green future of the marcom industry ‘We see a worldwide growth of brands that opt for sustainability,’ asserts Danielle Guirguis, CEO of the Amsterdam-based Smarthouse Creative...
Advertising Enas Rashwan of Cairo Ad School, on a journey every creative dreams of Enas Rashwan, the founder and president of Cairo Ad School and president of One Club for Creativity Cairo, discusses her...
Advertising Making McCann the best it can be - an interview with McCann’s chairman and CEO, Chris Macdonald McCann’s chairman and CEO, Chris Macdonald, on developing the capabilities clients are calling for.
Events/Awards Dani Richa: 'We have consistently been the best performing agency in the region' Following Impact BBDO's Grand Prix win at Cannes lions 2022 Festival, ArabAd talked to Dani Richa, chairman and chief executive...
Digital About SHAREit, one of the fastest growing apps globally, and its development strategy Arunabh Madhur, Regional VP & Head Business EMEA at SHAREit Group speaks about SHAREit, one of the fastest growing apps...
Industry Talk electriclime° Senior Producer Mahmoud El Masry on his journey and passion for production
Advertising Reda Raad on Advertising: 'The race to build the companies of the future has begun' Reda Raad, TBWA\RAAD’s CEO was named by ArabAd Advertising Person of the Year 2022. In this interview, he explains why...
Advertising Against All Odds, Crisis-Ridden Lebanon Remains Region’s Creative Hub: Memac Ogilvy’s MENA CEO David Fox Eyes the Future
Advertising NFT: a brave new world? The region’s advertising agencies have begun to embrace the world of NFTs. Is this the beginning of a new era...
Free Talk Reda Raad: ‘I am grateful & have more than I need’ Through this lighthearted questionnaire, we pick the heart and mind of Reda Raad, the passionate CEO of TBWA\Raad who always...
Advertising Reda Raad’s journey into adland Named by ArabAd as the Advertising Person of the Year, Reda Raad's CEO of TBWA\Raad reflects on his journey in...
Advertising Tahaab Rais on his new role at Publicis Groupe Typing a resignation note is never easy,” says Tahaab Rais, the former Regional Strategy Head at FP7 McCann and McCann...
Free Talk Cedric Barsoumian: 'Certainty is a big word in such an unstable market' Lebanon has had very difficult years, following the Beirut port blast, the many lockdowns and an economic crisis that keeps...
