Advertising ‘The demand for great talent is greater than ever’ Finding a job in the advertising and media industry has arguably never been more difficult, while shortages of digital and...
Advertising The absence of innovation in the advertising industry Everybody talks a good game when it comes to tech and innovation, but very few agencies in the region are...
Advertising Advertising agencies are losing all their battles A number of separate conflicts are being fought by advertising agencies and they’re losing them all, says Naji Boulos, the...
Advertising Agency of the Future: Survival of the Fittest With Accenture Interactive’s recent acquisition of Droga5, what’s the best agency model for a modern brand?
Advertising Qatar Airways and Kingsday 180 inject some glamour in the air Qatar Airways and Kingsday 180 in the Netherlands have recently launched “A world like never before”, a craft-packed spot that...
Advertising In-house agencies on the rise More clients than ever now have their own agencies. What does this mean for traditional advertising operations?
Advertising The death of the agency brand In a world where holding companies are offering bespoke cross-party teams and agencies are merged without emotion, is the end...
Advertising Jon Hamm, on Creativity, Innovation and Technology Jon Hamm is passionate about ideas that sit at the intersection of brand, content, experience and technology. Today, the adman...
Free Talk Rana Hamarneh: 30 Things I’ve Learned in 30 Years Established in Jordan in 1991 as an advertising agency, Adpro Communications set foot on a sure winning strategy of growth,...
Free Talk The Dark Side of Working as an Experienced Creative in an Advertising Agency Many think that working as a creative director is an amazing career path to take, a dream job for most…...
Advertising Experiences Matter - An interview with Waddah Sadek on the launch of its. Events Beirut-based its. Communications has launched into the experiential market with its. Events. Chief executive Waddah Sadek talks integration and specialisation
Events/Awards Dubai Lynx 2018: A night to remember? Should a documentary win film’s highest accolade? Did orientalism blind juries? How significant was the Publics Groupe boycott? Just a...
Events/Awards CEOs' Takeaways on Agency of the future from Ad Pulse Panel Talk Initiated by ArabAd and Arabnet, the Ad Pulse inaugural conference took place on 22 February, during ArabNet Forum in Beirut....
Advertising Peering into the future With 2017 behind us, the industry’s gaze is now firmly fixed on the year ahead with all hoping for a...
Advertising Dubai advertising industry: the perfect storm Regional economic turmoil and industry-wide transformation mean the Dubai-headquartered advertising industry is struggling like never before.
