Independent Agency
Advertising
The fundamentalists of Das Kapital
Hubert Boulos and Ramsey Naja, two ad veterans unafraid to speak their minds, are forging a new path with Das...
News In Brief
Rizk Naifeh, co-founder and CEO of AroundtheClock Communications, elevated to chairman role
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Jockamo Barnes officially launches in the UAE, in Yas Creative Hub
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BigTime Creative Shop welcomes Saymon Medeiros as Creative Director
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FEER McQUEEN Academy launches real-world experience initiative for Notre Dame University students
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‿ and us becomes ADC’s most-awarded agency in MENA for 2024
News In Brief
‿ and us becomes most-awarded agency in MENA at Clio 2024
Advertising
Feer McQueen on forging ahead ‘quarter after quarter, slowly but surely’
Firas Mghames, CEO FEER McQUEEN, Hala Adaimy, Creative Director, Rebecca Mourani, Business Director, discuss the challenging specific landscape of Lebanon...
Advertising
Zeinab Abdul Sater of SSUP: ‘We are dedicated to navigating this complex landscape’
Zeinab Abdul Sater, Regional Director Media & PR of SSUP, shares the top priorities set for the agency for 2024
Advertising
Marwan Arban: ‘Lebanon has strayed far from its illustrious past’
“The era when innovative advertising campaigns like Exotica and Almaza dominated outdoor and TV spaces is long gone”, states Marwan...
Advertising
Rola Ghotmeh: ‘We adapt and move swiftly’
"In the ever-shifting landscape of global advertising and creative agencies, where adaptation is key for survival, the challenges are magnified...
Advertising
Moe Minkara: ‘In Lebanon, it is a live day by day situation’
For an outside observer, the advertising industry in Lebanon is showing signs of revival. However, the actual situation is far...
News In Brief
Independent creative agencies will join WINA festival in Miami and Monterrey
News In Brief
XELEMENT welcomes Diogo Borges as new ECD
Advertising
Client-agency relationship and the imbalance of power
Unfair contract clauses are more prevalent than ever, leading to strained relationships between smaller agencies and their clients. What can...