Events/Awards Goodvertising, Design for Good, Tolerance… Inspiring Topics Tackled at ArabAd's AdPulse Creative Day In current times where there is a pressing need for companies and brands to play a more meaningful role in...
Ads of the Week FP7/Dubai Uncovers the unseen potential in Al Tayer Motors’ spare car parts through art Al Tayer Motors is an established dealership and servicing specialist in the UAE, operating since 1982. While it is known...
Ads of the Week Alfa Launches #NotEverythingIsForSharing Campaign to Raise Awareness on the Importance of Responsible Sharing on Social Media Alfa, managed by Orascom TMT, launched with advertising agency DDB in Dubai an interactive and thought-provoking awareness campaign aimed at...
Ads of the Week The Long Incessant Wait for the Disappeared Pictured in a Poignant New Film by Stoked for the Red Cross To coincide with the International Day of the Disappeared, the International Committee of the Red Cross (ICRC) and Stoked Production...
Advertising Our stories are on life-support, where do we go from here? asks Thomas Kolster Thomas Kolster, aka Mr. Goodvertising is a man on a mission, one of the early pioneers in the do-good space...
Ads of the Week World Without Walls: a message of unity from the Middle East to the World brought by Babyshop Babyshop, a children’s retailer, sends a message of unity from the Middle East to the world, through a surprising perspective,...
Ads of the Week 'Al Umobuwah', a new word coined by Baby Shop to acknowledge the role mothers play in parenthood To kickoff this year’s Mother’s Day in the Middle East, Babyshop, a leading Middle East retailer, along with its agency,...
Ads of the Week 49% of BLF managerial positions are held by women Banque Libano-Française believes that women have an essential, active and equal role in society, and that they can achieve great...
Ads of the Week Chevrolet Arabia launches a Hashtag Campaign Addressed to Saudi Women Launched ahead of the International Women’s Day, Chevrolet Arabia is very much in the moment with its latest hashtag campaign...
Ads of the Week Lacoste Drops its Iconic Alligator Logo The Lacoste crocodile is one of the world's most iconic logos, proudly displayed on the brands famous polos for the...
Branding Johnnie Walker's striding man has a new companion Johnnie Walker rebranded its identity by replacing its famous “striding man” logo with a stylised woman on the label.
Advertising Corporate America swings from sobs to silence in this year’s Super Bowl Thomas Kolster, also best know as Mr. Goodvertising, couldn't stay silent when watching this year's Super Bowl. He questions Corporate...
Ads of the Week Sécurité Routière: Behind the wheel, cell phones can kill When using a mobile phone while driving, a motorist diverting his attention from the road could be holding on the...
Ads of the Week UNICEF encourages people to be 'Abtal el Madrasa' and contribute in ensuring children’s access to education A pop up school was set up in Ain el Mraisseh, Beirut on a sunny day in mid-August. This classroom...
Advertising Sami Saab on Phenomena's Ideas for Social Good Beirut-based Phenomena is an agency that devotes much of its creative energies toward creating cause-related advertising and raising awareness for...