Ads of the Week The Road to Mecca’, a docuseries and journey for the soul presented by Mercedes-Benz Middle East
Ads of the Week Cartier and Publicis Luxe present the 'LOVE IS ALL' film, an uplifting ode to timeless love
Advertising Bruno Bertelli: ‘Limits are often just an illusion’ Bruno Bertelli, Publicis Worldwide Global Chief Creative Officer and ECD Publicis Italy is one of the most awarded creatives in...
Free Talk Joyce Hallak: ‘What happened on August 4 was the tipping point and beyond what any single human can absorb’ Joyce Hallak, General Manager, Starcom Levant, believes in Lebanon and its people. This is what pops up from her talk,...
News In Brief Publicis Groupe MEA announces departure of senior executive Kamal Dimachkie, to be succeeded by Samer Shoueiry
Advertising On Sports Marketing: 'We have to move beyond sponsorship’ says the experts As consumption patterns change and technological advances broaden the scope of what’s possible, why isn’t sports marketing making the most...
Free Talk Raja Trad: Peace and freedom, an everlasting challenge Raja Trad, Leo Burnet’s CEO, is one Leo crackerjack veteran and certainly one of the communications industry most recognisable figure....
Advertising Raja Trad: ‘We will be killing the industry if we go and buy our business’ Publicis Groupe Middle East’s first ever chairman, Raja Trad, talks integration, collaboration and agency undercutting
Industry Talk This is the Time of Fusion, says Alex Saber Alex Saber, Chairman Publicis Media MENA, reflects on the need for broad transformation."This is the Time of Fusion. The fusion...
Advertising Nick Law, the New Chief Creative Officer of Publicis Groupe, on Creativity The American agency R/GA - where he made his career, has 2000 employees and offices in 18 countries, and combines...
