Ads of the Week TNA and Orange Egypt invite people to keep cheering in latest AFCON campaign Tarek Nour Advertising (TNA) has rolled out its latest campaign for Orange Egypt, the renowned telecom company, in celebration of...
Ads of the Week Basata disrupts the Egyptian fintech landscape with new campaign by DDB Egypt Basata, a leading fintech company, has announced in its latest campaign developed by DDB Egypt, the launch of POS machines...
News In Brief Connecting creators with enterprises through Eyedias, a new co-creation platform launched in Egypt
Events/Awards MENA lands seven shortlist entries for ADC 102nd Annual Awards Agencies, studios and brands in Egypt, Qatar and UAE among the shortlist entries for the global ADC 102nd Annual Awards,...
Advertising A view from Cairo: on Egypt’s advertising scene Despite the economic uncertainty, Egypt is its usual unpredictable self, with a number of trends impacting the country’s advertising industry
Advertising Enas Rashwan of Cairo Ad School, on a journey every creative dreams of Enas Rashwan, the founder and president of Cairo Ad School and president of One Club for Creativity Cairo, discusses her...
Advertising MBC Media Solutions within the thriving Media & Entertainment sector of Egypt – by Waleed El Essawey Waleed El Essawey, Managing Director at MBC Media Solutions Egypt (aka MMS - the media arm of MBC Group), offers...
News In Brief Egypt’s Convertedin raises $3 million to transform data-led marketing for e-commerce businesses across MENA and Latin America
Advertising 'Breakchains with Blockchain': Horizon FCB creates an NFT collection to help release fined Egyptian women from prison