Digital What’s new for e-commerce CPC during Covid-19? “While the lifting of measures implemented by local authorities, such as movement restrictions and the shutdown of malls, will bring...
Advertising Carole Hayek: 'Chaos Creates New Opportunities' ‘The pandemic forced the world to stop its frantic race and have engaged both companies and people in an unprecedent...
Advertising Joyce Tawil: 'The world will be different but still the same' Joyce Tahan Tawil, Head of Trading, GroupM Lebanon, shares her outlook on the situation post-covid-19, as she identifies and elaborates...
News In Brief Investors are looking to delay startup exits due to COVID-19, MAGNiTT-INSEAD survey reveals
Advertising Emile Atallah: 'We Need To Be Architects Of The Future' Emile Atallah, Managing Director, FP7 McCann Levant questions the notion of normal and believes it's important to consider how and...
News In Brief twofour54 Abu Dhabi continues to enable media industry to sustain business operations throughout COVID-19
Advertising Reda Raad: 'This New Reality is a Hard Pill to Swallow As the Covid-19 pandemic continues to disrupt the world around us, adland has begun to figure out its new normal,...
News In Brief Concerns around a global economic downturn and any future outbreaks are high for Middle East CFOs, according to PwC survey PwC released the results of the fourth Middle East edition of its COVID-19 CFO Pulse Survey, which shows how Chief...
News In Brief EU agri-food exports to GCC increase as COVID-19 accelerates consumer demand for healthy and traceable fresh produce
Advertising Brands cut $50 billion from global adspend in wake of COVID-19 Global advertising spend is set to fall by 8.1% ($49.6bn) to $563bn this year, led by severe cuts in investment...
Ads of the Week Almosafer and FP7McCann introduce ‘Stories of Mecca’ to celebrate Eid al Fitr Today, as we know marks the beginning of Eid; a celebration that’s observed by 1.8 billion Muslims around the world....
Events/Awards Alena Ustinovich: ‘Creativity as the engine of economy in crisis times’ Recently, Cannes Lions, Clio and D&AD announced their 2020 festival editions cancellation due to the current unstable situation of the...
