#TheMissingPeace, a one-day campaign to demand the inclusion of women in all peace-building dialogues
BETC transforms its CSR report into a hotel for bees To raise awareness around the preservation of wild bees that don't produce honey but are key to the development of...
Nadim Khoury: Is the agency of the future an agency? Nadim Khoury, the former CEO of Grey Group MENA, ponders on the challenges and the structure of the agency model...
BETC and CANAL+ imagine a campaign validated by the streets for the launch of 'Validé' Season 2 This October, French TV channel Canal+ launched the second season of its hit TV show
Emirates NBD launches awareness campaign about male breast cancer Emirates NBD public interest film “Breast Cancer Doesn’t Care” underlines that it is a disease that knows no gender
Paname Brewing Co. and L’Associé create a special beer therapy range Paname Brewing Co. and L’Associé create a special beer therapy range-- a limited edition line of three unique artisanal beers--...
Havas ME twists YMCA 70s song and launches #YMCASelfCheck, a breast cancer self-check dance Havas Middle East discovers breast cancer self-check dance moves in iconic 70s song and launches #YMCASelfCheck
The power of synergy: How MENA’s media and creative industry can work hand-in-hand to deliver award-winning campaigns
Electriclimefilms director Hopi Allard on igniting his imagination and the impact of the pandemic on filmmaking