Ads of the Week KitKat and Publicis Middle East remind us how a chocolate break can help uplift your mood
Ads of the Week Three Advertising films produced by Tarek Nour Communications with local culture at their heart We take a look at three recent Egyptian TV productions from Cairo-based Tarek Nour Communications (TNC) that taps into the...
Ads of the Week Star Café gives a twist to real daily conversations with “Lezim Nehké” campaign Sharing a genuine conversation around a good cup of coffee is an instinctive part of human nature as much as...
Advertising Super Bowl Ads 2019: Quick laughs, bad jokes, celebrities and very few with a message 'Wish I was asleep during this year’s Super Bowl,' says a disappointed Thomas Kolster as he reflects on the Super...
Ads of the Week CANAL+ CREATES: a crazy journey through the mind of a screenwriter CANAL+ is the leading French cable-network, known for creating wildly popular original content like the series Spiral, The Young Pope,...
Ads of the Week Reporters without Borders Unveils "FightFakeNews" TV Spot on World Press Freedom Day To mark World Press Freedom Day (3 May), Reporters Without Borders (RSF) has launched a “campaign to combat disinformation, which...
Ads of the Week “WHAT DO YOU EXPECT?” Schweppes' new brand film and signature introduced by BETC Paris BETC Paris brings out a new brand film for Schweppes, introducing a new signature. What Did You Expect?” becomes “What...
Ads of the Week H&M celebrating women empowerment and solidarity in latest spring campaign spot H&M, the global fashion retail brand, is celebrating women empowerment and unity with an all-female dance party TV spot created...
Ads of the Week 'Al Umobuwah', a new word coined by Baby Shop to acknowledge the role mothers play in parenthood To kickoff this year’s Mother’s Day in the Middle East, Babyshop, a leading Middle East retailer, along with its agency,...
Ads of the Week New Volkswagen campaign showcases the cars' innovative features through humorous extreme life scenarios Volkswagen Middle East launched their new 6-week brand campaign aimed to showcase how technology is making lives better and less...
Ads of the Week Dodge Ram’s Super Bowl Commercial sparks outrage for using Martin Luther King's Speech To Sell Trucks It seems like there's always one commercial at the Super Bowl that leaves viewers scratching their heads… This year, it's...
Ads of the Week Centrepoint's New Campaign 'The Boy Nobody Could See' Aims to Promote Confidence Through Fashion Centrepoint, the Middle East’s renowned fashion store and retail brand has announced a new chapter in its marketing communications with...
Ads of the Week In Audi New Commercial, the RS 4 Speaks for Itself! A groundbreaking new Audi ad, produced by BBH London, captures the RS 4 Avant in its purest form. The commercial,...
Ads of the Week With MyBLF, you’re sure to miss the bank With the updated My BLF mobile app, you will surely miss the bank. Banque Libano-Française have just pushed this insight...