Free Talk Ghada Chehaibar: ‘I Want the Moon’ Ghada Chehaibar is the CEO and creative director of Purple Advertising. The ambitious woman behind the establishment of this independent...
Industry Talk Ramsay Najjar on Effective Political Campaigning Renowned communications specialist, Ramsay G. Najjar,?Founder & Managing Partner of Strategic Communication Consultancy (S2C) shares his professional expertise on political...
Advertising Ibrahim Lahoud on the Political Advertising Created for Lebanon's Parliamentary Election: 'Too Much Money Spent on Cheap Approaches' In a talk with ArabAd, Ibrahim Lahoud, Managing Partner of Beirut-based brand consultancy and strategic design firm Brand Tribe, shares...
Industry Talk its. Rolling Out its Stories In-house capabilities have become the soul of Beirut-based agency, its. Communications with manifold specialized departments launched in the past six...
Advertising Tham Khai Meng: 'Don't grow up' Tham Khai Meng, Co-Chairman & Worldwide Chief Creative Officer of Ogilvy is, according to AdAge ‘one of the world’s most...
Advertising Nick Law, the New Chief Creative Officer of Publicis Groupe, on Creativity The American agency R/GA - where he made his career, has 2000 employees and offices in 18 countries, and combines...
Free Talk Ramzi Barakat: ‘I Fear Disappointments’ Ramzi Barakat is the founder of B, a boutique agency and welovebrand a dedicated branding & social media agency. He...
Advertising Dani Richa, a Man for all Seasons Nobody really needs an introduction to Dani Richa. Affable, charming, committed, loyal, he is one of advertising’s most popular figures....
Advertising 2017, a Greyt Year for Grey Doha Says Krikor Khatchikian Krikor Khatchikian, Grey Doha, General Manager, highlights the achievements his agency has accomplished in 2017 and shares the priorities set...
Advertising On the questioning muse with Roger Halaby The founders of Quse Qommunications have created an agency with a philosophical and inspirational edge
Advertising Sasan Saeidi : ‘New people are a must for any transformation’ J.Walter Thompson’s new chief executive for the Gulf, Sasan Saeidi, talks agency culture, creative consultancies and transformation
Advertising A new chapter for Ogilvy – Interview with Patou Nuytemans Memac Ogilvy’s new chief executive, Patou Nuytemans, talks integration, performance marketing, and growth in a challenging market
Digital Is Google a force for good? Google stands accused of abusing its near-monopoly in online search, avoiding corporate tax, and of not doing enough to combat...
Free Talk Meet Mounir Harfouche and his other self He is not a megalomaniac nor a fantasist yet for every question he would make a dual answer. By introducing...
Free Talk Paul Shearer Always Hits Refresh Paul Shearer, Memac Ogilvy’s Chief Creative Officer, is a man in love with advertising and big ideas. Through this informal...
