Ad Industry

Advertising

Assaad Kassis: ‘Current tactical spending reflects the market situation in Lebanon’

27 Feb, 2023

News In Brief

Global ad spend in publishing media set to decline, finds new WARC analysis

23 Feb, 2023

Advertising

2022, this was the year that was for Lebanon’s ad industry

Tarek Chemaly 16 Feb, 2023

Advertising

Dory Chamoun on revolutionizing the approach of ad agencies in Saudi Arabia

9 Feb, 2023

Advertising

Ciaran Bonass on the pulse of the Saudi ad industry

8 Feb, 2023

Advertising

Omar Alabdali: 'If foreign agencies want to invest in Saudi Arabia, they need to invest in Saudis'

6 Feb, 2023

Advertising

Rami Husseini: 'The potential for brands in the Saudi marketing and advertising fields remains huge'

4 Feb, 2023

Advertising

Rawad Eldahouk: 'Saudi Arabia is less of an ‘El Dorado’ and more like the California Gold Rush'

3 Feb, 2023

Advertising

Marc Lawandos on the Saudi ad industry: 'this is a market for the brave'

2 Feb, 2023

News In Brief

IAB MENA announces changes to Board Leadership

25 Jan, 2023

News In Brief

IAB MENA and UN Women tackle Women Empowerment Principles (WEPs) in recent workshop

12 Jan, 2023

Advertising

Saudi Arabia’s gold rush

Iain Akerman 5 Jan, 2023

Advertising

Abeer Alessa on being bold in the new era for the Saudi ad industry

29 Dec, 2022

Advertising

FEER McQUEEN cements presence in KSA ad industry with unique all-in hybrid approach

26 Dec, 2022

Digital/Tech

Promofix spearheads the digital transformation of the KSA media industry and beyond - JGroup's CEO Imad Jomaa explains

Ghada Azzi 19 Dec, 2022