News - Advertising
Assaad Kassis: ‘Current tactical spending reflects the market situation in Lebanon’
27-February-2023
Assaad Kassis, General Manager, UM shares his analysis and sentiments about Lebanon’s ad business in 2022 and how the ad industry has not only managed to hold its ground, but has also found ways to thrive and flourish.
Recommended
WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies
23-Mar-2025
Pickl launches first regional Ramadan campaign focused on community giving
18-Mar-2025
Saudi Arabia, the Land of Now
9-Mar-2025
