Ads of the Week Yves Saint Laurent Beauty and BETC Etoile Rouge Collaborate with Music Icon for New Y Parfum Campaign BETC Etoile Rouge, General Pop and Wanda reveal the new chapter of Yves Saint Laurent parfum for men, Y, with...
Ads of the Week LEGO's new global campaign 'Rebuild The World' Celebrates the Endless Potential of Creativity and Play The LEGO® Group launched today 'Rebuild The World', a new global brand campaign created by BETC in collaboration with the...
Ads of the Week The Evian Babies Are Back to Celebrate a New Way of Living Young Evian unveiled its latest campaign, the “Baby Bare Necessities”, a joyful anthem that sees the brand’s iconic babies return to...
Ads of the Week 'Crocodile Inside': Lacoste New Advertising's Chapter Unfolded After celebrating its 85th anniversary by recalling the timeless elegance of Lacoste style with the Timeless campaign, the French brand...
Ads of the Week A Heartwarming Fairytale Film by BETC for Disneyland Paris, 'Where Magic Gets Real' There's a place where all the magic of Disney - its enchanting tales and its incredible stories - exists for...
Ads of the Week CANAL+ CREATES: a crazy journey through the mind of a screenwriter CANAL+ is the leading French cable-network, known for creating wildly popular original content like the series Spiral, The Young Pope,...
Ads of the Week Peugeot unveils its new vision #UnboringTheFuture with a global film featuring epic concept car The future of cars is looking increasingly autonomous – cars where technology takes care of everything, even the driving. Practical...
Ads of the Week Reporters without Borders Unveils "FightFakeNews" TV Spot on World Press Freedom Day To mark World Press Freedom Day (3 May), Reporters Without Borders (RSF) has launched a “campaign to combat disinformation, which...
Ads of the Week “WHAT DO YOU EXPECT?” Schweppes' new brand film and signature introduced by BETC Paris BETC Paris brings out a new brand film for Schweppes, introducing a new signature. What Did You Expect?” becomes “What...
Ads of the Week UNICEF and BETC Launch an Unprecedented Fundraising Tool Using Blockchain Technology Between the 2nd of February and the 31st of March 2018, UNICEF and advertising agency BETC are reinventing charitable donations...
Ads of the Week Reporters Without Borders reminds us that Christmas magic has its limits in many countries At the end of 2017, more than 300 journalists will spend the holidays in prison because of their profession. Reporters...
Ads of the Week An invitation to come and devour music at the Philharmonie de Paris In January 2015, the Philharmonie de Paris opened its doors, hosting the Orchestra of Paris and symphonies from around the...
Ads of the Week Petit Bateau's rip-roaring video shows what a typical tough day means 'For Serious Kids' What if the rough and tumble of kids’ everyday lives was the best quality test of all for their clothes...