Benetton Raises Awareness around Maternal Health in Emergency Situations Childbearing should always be safe, even in emergencies. This is the message that UNFPA, the United Nations Population Fund, and...
Getting the Mix Just Right If you’ve been watching Lebanese TV lately, there’s one specific ad you could not have missed. Thanks to its world-class...
Great Year For Censorship! Reporters Without Borders (RSF) has launched on the eve of World Press Freedom Day, May 3rd, "Great year for censorship",...
How Syrian Refugees Got Welcomed in the U.S. The current situation in Syria, and the journey for those forced to leave their homes seeking safety from the violence,...
Evian Babies Back on Baby Bay Partners since 22 years, Evian and BETC Paris, have set their latest film on an exotic, slightly rugged beach, treating...
Digital Agency Creates a Bang GATE is a Beirut-based digital media company unlike any other, which first launched operations in early 2014. With the agency\'s...
Almarai Changes the Status Quo Saudi dairy company Almarai recently launched a poignant film on the highly sensitive issue of breastfeeding. In partnership with Leo...
Total Voyage to Space Total is launching its new \'Space Travellers\' (\'les Voyageurs de l\'Espace\') ad campaign featuring Total\'s upgraded network of service stations...
For the Real Serious Kids Only In a new campaign imagined by BETC Paris, Petit Bateau brand has injected once again a great dose of fun,...
Sawa Fighting Prejudice Sawa, is a Palestinian NGO working to support women and children who have been subjected to all types of violence....
All You Need is Love Valentine day, a day when we are all reminded by numerous marketing campaigns to celebrate love. Here are a sample...