Branding Mastercard Tweaks Its Brand Mark to Adapt to a Digital Environment Mastercard announced that it is dropping its name from its iconic brand mark in select contexts.
Branding Bank of America tweaks its 20-year-old logo Bank of America Corp brand has refreshed its logo for the first time since 1998.
Branding Air Arabia celebrates 15th anniversary with new brand identity Air Arabia, the Middle East and North Africa’s first and largest low-cost carrier (LCC), celebrated 15 years of successful operations,...
Branding Dunkin’ Drops The ‘Donuts’ from Its Name International coffee shop chain Dunkin' Donuts recently announced they will no longer brand themselves as such and from January 2019...
Branding Uber teams up with Wolff Olins for a new identity Nearly two years since its last redesign, Uber has decided to change its identity once again. It has teamed up...
Branding Carlsberg Goes into a Global Rebrand Danish brewery Carlsberg has rebranded globally, using a clean and modern take on its famed font and icons, and focusing...
Branding Burberry reveals new logo Burberry has unveiled its first logo refresh in 20 years from designer Riccardo Tisci. Developed in collaboration with the renowned...
Branding Ogilvy Rebrands After 70 Years Continuing its “Next Chapter” transformation journey, the global advertising agency has announced a new organisational structure and a rebrand set...
Branding Gulf Air Introduces New Identity Gulf Air, the national carrier of the Kingdom of Bahrain has recently introduced a new identity designed by London-based global...
Branding The International Advertising Association Unveils New Identity on its 80th Anniversary The International Advertising Association (IAA) today unveiled a new identity and mission, symbolized by the introduction of a new logo...
Branding KFC's Colonel Sanders is introducing his Mrs. KFC Malaysia is celebrating International Women's Day by swapping Colonel Sander's face with that of his wife.
Ads of the Week Lacoste Drops its Iconic Alligator Logo The Lacoste crocodile is one of the world's most iconic logos, proudly displayed on the brands famous polos for the...
Branding MINI logo gets a strategic brand refresh MINI, the car company owned by the BMW group, has unveiled a new logo. “At the core of the new...
Branding Coke Finalises its ‘One Brand’ Strategy Recently, Coca-Cola revealed its new packaging, considered as the final phase in a year long \'One Brand\' unification strategy.
Branding Brand Lounge: a decade and a makeover Dubai-based independent brand consultancy firm Brand Lounge is celebrating its first decade in the business and is doing so by...